Identity Design
Naming
Interactive Design
Graphic Design
Copywriting

Better is a smart mousetrap with a companion app that allows you to remotely monitor the catch-and-release traps to reduce animal casualty. The traps are called “bungalows” as part of the branding exercise to change the language around home pest control from combative to cooperative. The app design combines informational elements to inform people how to make the spaces that they use the product in more animal-friendly.